The Beautiful Market

SDGs:

  • GOOD HEALTH AND WELL-BEING

    3

  • GENDER EQUALITY

    5

  • DECENT WORK AND ECONOMIC GROWTH

    8

  • RESPONSIBLE CONSUMPTION AND PRODUCTION

    12

  • PARTNERSHIPS FOR THE GOALS

    17

Experience Wonderful Life

 

SKM is committed to creating a department store of green fashion and providing consumers with a great life with endless possibilities. We hope they can experience green life with the services we provide and create a more sustainable lifestyle. SKM therefore created "The Beautiful Market" by consolidating the strengths of all supermarkets. Since opening the first Beautiful Market in Taiwan in 2015, there are now six locations across Taiwan: Taipei Xinyi Place A4, Taipei Xinyi Place A11, Taipei Xinyi Place A8, Taipei Zhongxiao Store, Taichung Zhonggang Store, and Tainan Place. We will continue to expand it into other stores to bring the green and wonderful life to the people.

 
 

The SKM team seeks to create Beautiful Markets with great food, great beverages, fun, and entertainment perfect for spending time and enjoying life. We hope it can become more approachable, more human-oriented, more thoughtful, more joyful, and more prosperous.

Certain wonderful elements may be the same as the wonderful markets in different parts of the world, but by combining them, we have created a market that meets our lifestyle and taste. Experience a wonderful lifestyle every day at The Beautiful Market!




 


Wonderful elements

 

1. Sales without packaging

 

We have set up sales areas without packaging for plastic reduction in 9 stores, including Taipei Nanxi Store, Taipei Station Store, Tapei Xinyi Place A11, Taipei Xinyi Place A8, Taipei Xinyi Place A4, Diamond Towers, Taichung Zhonggang Store, Tainan Place and Kaohsiung Zuoying Store. We will continue to promote the sales areas without packaging and take actions with customers to jointly create consumption models for taking care of the land.

 

To reduce plastic use, the Beautiful Market promotes package-free shopping by selling package-free vegetables and fruits. Furthermore, to reduce paper use, the Beautiful Market introduced digital labels to replace paper labels, consequently decreasing the employee workload of switching out old tags. In 2022, digital labels were adopted in 3 department stores, replacing as many as 20,000 labels. SKM plans to introduce digital labels to two more stores in 2023.

 
Procedures for buying items
without packaging

Do it for the Earth.
Let's protect the environment together.

Step.1

Select
products

Step.2

Verify
weight/price

Step.3

Payment

Step.4

Separate containers
(customer/
purchase)

 
What products are sold without packaging for environmental protection?
 
  

2.Small-scale Farmers Selection

Small-scale farmers refer to farmers whose produce income goes to supporting their families rather than economic expansion. Using eco-friendly farming methods, this form of farming does not drain natural resources. The smaller scale of their production allows them the freedom from capitalist policies by large corporations or technological monopolies (often in the form of patents) by international conglomerates. Small-scale farmers are flexible, experimental, and innovative. They drive agricultural innovations, enjoying the advantage of breaking from existing expanding expansion.

As Taiwan has suffered from several waves of food safety incidents, people are inclined to buy healthier foods. Therefore, a few years ago, stores began setting up the small-scale farmer section, offering consumers healthier alternatives. SKM set up the small-scale farmer section in 2002. Our definition of small-scale farm goods is "products of better quality and traceability produced by independent farmers willing to disclose the rigorous standards they adopt in the production process."

 

Partnership with these farmers. We guarantee that the food ingredients we select are delicious; we also require the farmers to provide test reports ensuring food safety. Furthermore, we communicate and interact with the farmers, assessing their determination to produce "good products," ensuring that our beliefs are compatible.

 
First, the products have to be delicious

Deliciousness is not limited to the taste of the ingredient; rather, it encompasses the wow factor for all five senses As farmers, we guarantee that the foods contain the delicious factor.

Second, they must have test reports

Although SKM already samples and examines products closely, the farmers' awareness of food safety would further guarantee product quality. Relevant tests include organic certification, Good Agriculture Practice (GAP) certification, and zero pesticide residue.

Third, SKM and the farmers must have similar beliefs

SKM assesses the farmers' determination to produce "good products" and whether collaborating with them would be a suitable decision, also keeping in mind of a customer's standpoint.

We selected the SKM League of Small-scale Farmers:

01

We believe that changing how people consume changes the world and our health

02

We want to venture into contract farming to increase the profit for small-scale farmers

03

We insist on business development and consultation, seeking farmers that value our land as we do

04

We provide a friendly platform that allows small-scale farmers to be seen by more consumers while offering consumers healthier options



3.Food Safety Guarantee and ESG Certification

Product information transparency

Although SKM does not mandate the farmers to disclose all information, farmers willing to disclose the soil information, TGAP certification, and organic certification enhance the customers' sense of safety. Meanwhile, SKM employees at each store display all information disclosed, including origin and other information, for the customers reference.

Professional food safety examinations

All small farmer products must be accompanied by food safety inspection certificates. SKM takes additional steps to independently test high-risk, high-concern, or specially requested agricultural products, such as passion fruit, longan, strawberries, and avocados, which tend to have higher pesticide residue levels. In 2023, SKM assisted in testing 40 agricultural products, all of which passed the inspections.